The price has received far too much attention in news stories regarding the developments in the non-fungible token (NFT) ecosystem. After all, the primary source of interest in this new asset class has thus far been its amount alone, rather than the reasons for such an amount. Numbers provide context for the narrative, which explains why many people have a fascination with tracking the highs and lows of the NFT market in dollar terms.
Of course, one of the most well-known examples of this is the spectacular decline in value of Twitter founder Jack Dorsey’s first-ever tweet, “just setting up my twttr,” a once-hyped NFT that initially fetched an eyebrow-raising price of $2.9 million, though it hasn’t seen anywhere near that level of investor interest since.
However, if you look past the prices and carefully consider the kinds of NFTs being issued today, as well as who is purchasing them, a much more intriguing story begins to emerge: Formerly the toy of the crypto-rich, new NFT projects are becoming more well-liked with a wider demographic of users because of what the NFTs are intended to do.
New generation of NFTs is now emerging
NFTs were initially developed as a new type of digital asset that catered only to crypto natives. Consider reputable NFT initiatives like the Bored Ape Yacht Club (BAYC). These computer-generated pictures were mostly made to appeal to those who already had cryptocurrency wallets, were familiar with cryptocurrencies and felt at ease utilizing them. Their worth was mostly found in Web3 communities and the new digital asset industry.
A new generation of NFTs is now emerging, aimed at attracting those who are new to cryptocurrency. The fact that these NFTs provide the bearer with tangible value outside of their crypto wallets alone is what makes them so appealing not only to cryptocurrency enthusiasts.
In other circumstances, the value may arise from the privileged lifestyle and networking opportunities made possible by NFT ownership. Others find interest in the NFT’s affiliation with well-known, conventional luxury companies. NFTs are a societal experiment in terms of prospective applications, just like when the now-ubiquitous QR codes originally arose. Although the financial infrastructure has not yet been established, it is plausible to see real-world assets like wine collections or club memberships being linked to NFTs and traded as digital assets.
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